Institute of Management and Commerce
Bachelor of Business Administration (BBA)
Bachelor of Business Administration (BBA)
| Program Outline Bachelor of Business Administration (BBA) | |
| Duration | 3 Years (General)/ 4 Years (Hons) |
| Affiliation | PES University |
| Campus | Ring Road (RR) Campus / Electronic City (EC) Campus |
| Approval Body | UGC |
| Admission Test | PES Entrance Test |
Bachelor of Business Administration: BBA 3 year and BBA (Hons) 4-year Program is one of the best undergraduate programs available nationally. BBA is a discipline of business studies that teaches us how to do business, comprehend people, manage people, handle difficult and critical client interactions, and communicate effectively. Our students graduate with the ability to adapt to an intellectually and technologically changing environment. Over the years, we have accomplished this with the participative efforts of the University, staff, students and parents. PES University is the second most preferred destination next to IIMB for B-School aspirants (Times of India)
Over the years, we have accomplished this with the participative efforts of the university, staff, students and parents. PES University was regarded as the second most preferred destination next to IIMB for B-School aspirants (Times of India) .PES University is ranked fifth in the Outlook-ICARE India University Rankings 2020 and is the only University in Karnataka to rank in the top 30.
The university has always been quick to embrace new technologies and education programs that will up students game in the dynamic world of today and stay abreast of new innovations and trends giving them the platform to be potential leaders and assets to the economy and the organizations where they work
Our Legacy : PES @ 50
PES University has grown from 40 to now over 18,000 students in 49 years since inception, this stellar growth has been down to our commitment to high quality education and faith and belief in the core values of PES – Perseverance, Excellence & Service. The University has always been quick to embrace new technologies and education programs that will keep students up to date in the dynamic world of today and stay abreast of new innovations and trends giving them the platform to be true leaders.
Curriculum Design
Our students graduate with the ability to adapt to an intellectual and technologically changing environment. The BBA program at PES University provides students with a comprehensive education aimed at preparing them for the challenges of the business world. BBA Program Curriculum is well mapped with National & International colleges and universities. Based on the current trends it is updated as per the corporate requirements. The curriculum is regularly updated to meet industry demands, ensuring students possess current and relevant knowledge.
Throughout the program, students delve into core subjects such as Accounting, Economics, Finance, Marketing, Organizational Behaviour, and Business Law, establishing a strong foundational knowledge base. From the 3rd semester onwards, elective courses like Marketing, Finance, International Business, Family Business and Entrepreneurship, and HR allow students to tailor their studies to their career interests. The curriculum is well planned in a sequence of instructions consisting of Units meant for developing employability and Skills competencies of students opting for Skills essential for overall development.
Practical learning is emphasized, with students gaining hands-on experience using software tools like JMP,Tableau, Excel and PowerBI for data analysis. Innovative teaching methods, including flipped classes and real-life case studies, enhance problem-solving and critical thinking skills. Additionally, an Honors track is available for students seeking specialized study of business concepts and practices.
Elective Courses
- Marketing: Sales and Distribution Management / Consumer Behavior / Brand Management/Retail Management /Advertising & Media Management /International Marketing Management
- Finance: Financial Markets & Institutions / Investment & Portfolio Management /Strategic Financial Management/ Financial Derivatives & Commodities/International Finance/Investment Banking
- HRM: Innovations in HR Practice /Strategic HRM /Organizational Change & Development/ Management of Industrial Relations/Labour & Social Security Laws/Compensation Management/L&D
- IB: Foreign Trade Policy /Global Business Environment /Global Marketing/ German/International Financial Management /International Logistics Management/EXIM/Forex
- Family Business & Entrepreneurship: Essentials of Family Business Management/Managing Innovations/Social Entrepreneurship Management / Entrepreneurship Marketing & Analytics/Understanding Family Business – Managing Paradoxes/Professionalization of Family Business/Industrial Relation /EXIM/SFM
Special Topics
- Financial Modelling
- Commodity Market trading
- Econometrics
- EXIM Management
- Six Sigma
- Crypto and Block Chain
- Excel Models
- Supply Chain Analytics
- Leadership
- Health Analytics
- Actuarial Science
- Design Thinking
Assessments
Exposure
The BBA program provides an immersive learning environment through various exposure avenues. Guest lectures by professors of practice offer invaluable insights into industry trends and real-world practices, in the form of B talks and E talks.
Business hackathons encourage innovation and problem-solving, fostering practical skills essential for entrepreneurial endeavors.
Management week is conducted to showcase the talent of students and imbibe in them perseverance, discipline, and excellence in the personal, professional, and business world.
Studyathons
Entrepreneurship development activities nurture students’ entrepreneurial spirit and equip them with the knowledge and skills to embark on business ventures.
Conclaves and summits serve as platforms for dialogue and collaboration, fostering intellectual exchange and professional growth. To embrace them about career opportunities
Student Participation
Career guidance sessions are organized keeping in view the development of knowledge amidst students seeking admissions in foreign universities.
The program also focuses on social responsibility with the Community Outreach programs like CSR activities, Social Internship Programs, Service-learning approach Club communities and studyothons promote collaborative learning and skill enhancement outside the classroom, encouraging holistic development among students.
Future Career Prospects
- HR Manager
- Entrepreneur
- Business Consultant
- Investment Banker
- Research Associate
- Information System Manager
- Bank Officers
- Business Development Executive
- Financial Analyst
- Marketing Manager
- Business Consultant and more…
Pedagogy
We at PES University have constantly modified our syllabus and subjects to suit the current industry trends and at the same time lay a strong foundation to the basic concepts of the respective subjects. We have industry experts in our panel who provide their expertise in setting the syllabus for the batches.
We have also imbibed the sense of case-based learning in all our programs, which will help our students to not only understand the concepts with live examples, but also imply the same knowledge in the situations they come across in their lives at a future point in time.
- Teaching Methodology: goes far beyond the chalk and the talk, with case studies, student seminars and technology driven aids to nurture self confidence, people management skills and analytical reasoning.
- Industrial Exposure: Industrial interface through guest lectures are conducted to develop corporate skills in the student. Students further get exposure to thought leadership and management skills by means of these activities in their BBA course.
- Induction and Orientation: To help the students settle into the BBA course, induction and orientation is conducted to familiarize students with the subject and the campus as they come from varied backgrounds.
- Community services: Societal duties and responsibilities are inculcated through community service programs.
- Mentoring: Mentoring aids the student in his/her all round individual development.
- Management fest, Workshops and Seminars: Students are encouraged to organize and participate in intra, inter departmental seminars and intercollegiate fests to enhance their skills and to update them with the latest happenings in the corporate world in the field of management.
What sets us apart?
Our Unique Selling Proportion
- Eminent Faculty with rich Industry, Research and Teaching experience
- The faculty have a rich industrial exposure, with highest qualification in their respect domains and are also highly enthusiastic towards hybrid and new learning models which carter the needs of the industry.
- State of the art infrastructure and smart learning environment
- The infrastructure is designed with the main idea of workspace stimulation in order facilitate the transition from college to workspace efficiently, and all the technologies and implemented by the organizations are readily available in the college.
- Experiential learning: Certification courses, Capstone projects, Learning Mela, Simulation, workshops, Summits and conclaves
PES Believes in experimental learning and we train our students to embrace the ever changing corporate and business environment with lots of workshops, business scenario stimulations,
Certification courses provided by the College helps to consolidate the students to be perfectly ready for their respect domains - Student Forums and Activities: Department of BBA have 15 + Curricular and Co-Curricular Forums and Committees-Business Analytics club, HR club, Marketing Club, IB Club, Finance Club, Economics Club, Entrepreneurship Development Cell, and Co- Curricular clubs- Cultural, Sports, Creative, Social, Photography, Drama are led and run by students who are passionate about the domains, and frequent events are organised, as we believe in students’ holistic development.
- Skill Development Workshops: Various Workshops and training Programmes on Excel, Advance Math for Analytics, Power BI, Python, R, Project Management, Transfer Pricing, Digital Marketing, AI and ML , Soft skills to embrace students with the technological environment and also a special subject Business communication is inculcated to train the students with respect to the communication models of Business environment and personality development.
Pedagogy
- We at PES University have constantly modified our syllabus and subjects to suit the current industry trends and at the same time lay a strong foundation to the basic concepts of the respective subjects. We have industry experts in our panel who provide their expertise in setting the syllabus for the batches.
- The BBA pedagogy prioritizes practicality and real-world application, laying a strong foundation in business and management principles. Led by dedicated faculty, the program offers diverse experiential learning opportunities to enhance students’ understanding and application of business concepts.
- Internships, Summer Courses and Projects form a crucial component, providing hands-on experience during summers vacations. These internships offer invaluable exposure to professional environments. Additionally, students participate in industrial visits within Bangalore each semester, gaining firsthand insights into industry operations.
- Moreover, students engage in certification courses, real time projects, and workshops to supplement classroom learning with practical skills. The teaching methodology incorporates case studies, fostering critical thinking and problem-solving abilities.
- Overall, the program provides a comprehensive teaching-learning process that emphasizes practicality and real-world experience. Through internships, industrial visits, certification courses, case studies, seminars, workshops, Application based worksheets and technology-driven aids, students are well-prepared to navigate the complexities of the business landscape.
Campus life
Mentoring and Academic and corporate connect
Minor Specialization (Management)
- Marketing: Sales and Distribution Management / Consumer Behavior / Brand Management/Retail Management /Advertising & Media Management /International Marketing Management
- Finance: Financial Markets & Institutions / Investment & Portfolio Management /Strategic Financial Management/ Financial Derivatives & Commodities/International Finance/Investment Banking
- Human Resource Management: Innovations in HR Practice /Strategic HRM /Organizational Change & Development/ Management of Industrial Relations/Labour & Social Security Laws/Compensation Management/L&D
- International Business: Foreign Trade Policy /Global Business Environment /Global Marketing/ German/International Financial Management /International Logistics Management/EXIM/Forex
- Family Business & Entrepreneurship: Essentials of Family Business Management/Managing Innovations/Social Entrepreneurship Management / Entrepreneurship Marketing & Analytics/Understanding Family Business – Managing Paradoxes/Professionalization of Family Business/Industrial Relation /EXIM/SFM
Placement Opportunities & Career Assistance
Opportunities in the corporate sector are made available for outgoing students during their final semester for which professional training is imparted. Students are expected to have good academic records to ensure a definite placement.
Course Structure
Diverse Job Opportunities in India
India’s burgeoning economy offers a variety of attractive career opportunities after BBA completion for students, spanning human resources, marketing, sales, International Business, Entrepreneurship and beyond, providing ample room for exploration and career growth.
- HR Manager
- Entrepreneur
- Business Consultant
- Investment Banker
- Research Associate
- Information System Manager
- IR Manager
- Business Development Executive
- Financial Analyst
- Marketing Manager
- Digital marketer
- Business administrator
- Process analyst and many more
Training and Workshops
Industry Visits
Placements
Opportunities in the corporate sector are made available for outgoing students during their final semester for which professional training is imparted. Students are expected to have good academic records to ensure a definite placement
Placements
Opportunities in the corporate sector are made available for outgoing students during their final semester for which professional training is imparted. Students are expected to have good academic records to ensure a definite placement
Attend a Session
prospective students and parents
Attend a Session
We hold regular events for prospective students and parents
Study at PES
Study at PES
Contact Us
Read our FAQs or contact us:
Ring Road Campus /
Electronic City Campus:
080-10-297297
Hanumanthanagar Campus:
+91 80 22429391
Contact Us
Read our FAQs or contact us:
Ring Road Campus /
Electronic City Campus:
080-10-297297
Hanumanthanagar Campus:
+91 80 22429391
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