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Undergraduate Program

Institute of Management and Commerce

Bachelor of Business Administration (BBA)

Admission & Eligibility Information
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Program Outline

Bachelor of Business Administration (BBA)

Duration 3 Years (General)/ 4 Years (Hons)
Affiliation PES University
Campus Ring Road (RR) Campus / Electronic City (EC) Campus
Admissions Test PES Entrance Process
Approval Body UGC

Bachelor of Business Administration: BBA 3 year and BBA (Hons) 4-year Program is one of the best undergraduate programs available nationally. BBA is a discipline of business studies that teaches us how to do business, comprehend people, manage people, handle difficult and critical client interactions, and communicate effectively. Our students graduate with the ability to adapt to an intellectually and technologically changing environment. Over the years, we have accomplished this with the participative efforts of the University, staff, students and parents. PES University is the second most preferred destination next to IIMB for B-School aspirants (Times of India). PES University is ranked fifth in the Outlook-ICARE India University Rankings 2020 and is the only University in Karnataka to rank in the top 30.

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Our Legacy : PES @ 50

For over 50 years, PES University has been a pioneer in shaping future-ready professionals and leaders. From a humble beginning with just 40 students to a thriving community of 25,000+ students, our journey reflects an unwavering commitment to quality education, innovation and excellence.

 At the heart of this remarkable journey are the core values of PES — Perseverance, Excellence and Service. These values continue to guide everything we do, inspiring our students and faculty to learn continuously, challenge conventions and strive for meaningful impact. 

PES University has consistently embraced emerging technologies, innovative academic programmes and evolving industry trends, ensuring that our students are prepared not merely for the opportunities of today, but for the possibilities of tomorrow. 

Curriculum Design

Our students graduate with the ability to adapt to an intellectual and technologically changing environment. The BBA program at PES University provides students with a comprehensive education aimed at preparing them for the challenges of the business world. BBA Program Curriculum is well mapped with National & International colleges and universities. The curriculum is regularly updated every year to meet industry demands, ensuring students possess current and relevant knowledge. 

Throughout the program, students delve into core subjects such as Accounting, Economics, Finance, Marketing, Organizational Behaviour, Project Management, Supply Chain Management, Productions and Operations Management,Design Thinking and Innovation Management , establishing a strong foundational knowledge base. From the 3rd semester onwards, elective courses like Marketing, Finance, International Business, Family Business and Entrepreneurship, and Human Resource allow students to tailor their studies to their career interests. The curriculum is well planned in a sequence of instructions consisting of Units meant for developing employability and Skills competencies of students opting for Skills essential for overall development. 

Practical learning is emphasized, with students gaining hands-on experience using software tools like Python, Tableau, Excel and PowerBI for data analysis. Innovative teaching methods, including worksheet based hands on assignements and real-life case studies, enhance problem-solving and critical thinking skills. Additionally, an Honors track (4 Years Program) with 160+ credits is available for students seeking specialized study of business concepts embedded with Analytical and Technical skills  and practices that will help seek admissions to top foreign universities or ivy league colleges. 

Elective Courses

  • Marketing: Digital Marketing/Sales and Distribution Management / Consumer Behavior / Brand Management/ Retail Management /Advertising & Media Management / International Marketing Management
  • Finance: Financial Markets & Institutions / Investment & Portfolio Management / Strategic Financial Management/ Financial Derivatives & Commodities/ International Finance/ Investment Banking/ Taxation with AI
  • HRM: Innovations in HR Practice / Strategic HRM / Organizational Change & Development/ Industrial Relations/ Labour & Social Security Laws/ Compensation Management/ Learning & Development/ Managing Disruptive Technologies 
  • IB: Foreign Trade Policy / Global Business Environment / Global Marketing/ German/ International Financial Management / International Logistics Management/ EXIM / Forex/ German or French
  • Family Business & Entrepreneurship: Essentials of Family Business Management/Managing Innovations/Social Entrepreneurship Management / Entrepreneurship Marketing & Analytics/Understanding Family Business – Managing Paradoxes /Industrial Relation /Export Import Documentation/ Design Thinking and Innovation

Special Topics

  • E-Commerce
  • Financial Modelling
  • Employee Engagement & Attrition
  • Professional
  • International Business
  • Commodity Market
  • Trading
  • Econometrics
  • EXIM Management
  • Six Sigma
  • Crypto and Blockchain
  • Yoga and Lifestyle
  • Corporate
  • Communication
  • Strength and
  • Conditioning
  • Excel Models
  • Supply Chain Analytics
  • Stress and Coping
  • Leadership
  • Health Analytics
  • Actuarial Science
  • Design Thinking

Assessments

The BBA department at PES University employs a continuous evaluation system to support students’ learning journey. 50% of the marks are derived from internal assessments, while the remaining 50% come from end-semester evaluations. Students undergo two internal assessments each semester, along with other components such as research projects, case studies, and worksheets. This diverse approach ensures students’ comprehension of course material and their ability to apply concepts to real-world scenarios. The system encourages active engagement and gives students regular feedback on their progress. 

Exposure

The BBA program provides an immersive learning environment through various exposure avenues.

B talks are guest lectures by professors of practice from industries, offer invaluable insights into industry trends and real-world practices.

Business Hackathons & Studyathons encourage innovation and problem-solving, fostering practical skills essential for entrepreneurial endeavors.

Management Week is conducted to showcase the talent of students and imbibe in them perseverance, discipline, and excellence in the personal, professional, and business world.

Entrepreneurship Development Activities nurture students’ entrepreneurial spirit and equip them with the knowledge and skills to embark on business ventures.

Conclaves & Summits serve as platforms for dialogue and collaboration, fostering intellectual exchange and professional growth. To embrace them about career opportunities

Career guidance sessions are organized keeping in view the development of knowledge amidst students seeking admissions in foreign universities.

The program also focuses on social responsibility with the Community Outreach programs like CSR activities, Social Internship Programs, Service-learning approach Club communities and studyothons promote collaborative learning and skill enhancement outside the classroom, encouraging holistic development among students.

What sets us apart?

Our Unique Selling Proportion

  • Eminent Faculty with rich Industry, Research and Teaching experience
    • The faculty have a rich industrial exposure, with highest qualification in their respect domains and are also highly enthusiastic towards hybrid and new learning models which carter the needs of the industry.
  • State of the art infrastructure and smart learning environment
    • The infrastructure is designed with the main idea of workspace stimulation in order facilitate the transition from college to workspace efficiently, and all the technologies and implemented by the organizations are readily available in the college.
  • Experiential learning: Certification courses, Capstone projects, Learning Mela, Simulation, workshops, Summits and conclaves
    PES Believes in experimental learning and we train our students to embrace the ever changing corporate and business environment with lots of workshops, business scenario stimulations,
    Certification courses provided by the College helps to consolidate the students to be perfectly ready for their respect domains
  • Student Forums and Activities: Department of BBA have 15 + Curricular and Co-Curricular Forums and Committees-Business Analytics club, HR club, Marketing Club, IB Club, Finance Club, Economics Club, Entrepreneurship Development Cell, and Co- Curricular clubs- Cultural, Sports, Creative, Social, Photography, Drama are led and run by students who are passionate about the domains, and frequent events are organised, as we believe in students’ holistic development.
  • Skill Development Workshops: Various Workshops and training Programmes on Excel, Advance Math for Analytics, Power BI, Python, R, Project Management, Transfer Pricing, Digital Marketing, AI and ML , Soft skills to embrace students with the technological environment and also a special subject Business communication is inculcated to train the students with respect to the communication models of Business environment and personality development.

Pedagogy

  • We at PES University have constantly modified our syllabus and subjects to suit the current industry trends and at the same time lay a strong foundation to the basic concepts of the respective subjects. We have industry experts in our panel who provide their expertise in setting the syllabus for the batches.
  • The BBA pedagogy prioritizes practicality and real-world application, laying a strong foundation in business and management principles. Led by dedicated faculty, the program offers diverse experiential learning opportunities to enhance students’ understanding and application of business concepts.
  • Internships, Summer Courses and Projects form a crucial component, providing hands-on experience during summers vacations. These internships offer invaluable exposure to professional environments. Additionally, students participate in industrial visits within Bangalore each semester, gaining firsthand insights into industry operations.
  • Moreover, students engage in certification courses, real time projects, and workshops to supplement classroom learning with practical skills. The teaching methodology incorporates case studies, fostering critical thinking and problem-solving abilities.
  • Overall, the program provides a comprehensive teaching-learning process that emphasizes practicality and real-world experience. Through internships, industrial visits, certification courses, case studies, seminars, workshops, Application based worksheets and technology-driven aids, students are well-prepared to navigate the complexities of the business landscape.

Campus life

Campus life is a gift and a joy for students, its where the students leave a part of themselves here, and we at PES acknowledge that , the entire campus is WIFI enabled, with food outlets, and its not an average vast campus, the campus is more in lines with art, and latest technology, the structures in the campus replicates the corporates and business environments, the classes are tech enabled, in short, vast campus with greenery, tech and happenings

Mentoring and Academic and corporate connect

Mentor mentee process is a valuable opportunity for students to learn from experienced individuals, gain guidance, and develop important skills. Mentors assist students in developing skills such as communication, problem-solving, critical thinking, leadership, and help them with their academics, time management, finance, networking, resume building and other personal challenges. 

Future Career Prospects

India’s burgeoning economy offers a variety of attractive career opportunities after BBA completion for students, spanning human resources, marketing, sales, International Business, Entrepreneurship and beyond, providing ample room for exploration and career growth.

  • HR Manager
  • Entrepreneur
  • Business Consultant
  • Investment Banker
  • Research Associate
  • Information System Manager
  • IR Manager
  • Business Development Executive
  • Financial Analyst
  • Marketing Manager
  • Digital marketer
  • Business administrator
  • Process analyst and many more

Placement Opportunities & Career Assistance

Opportunities in the corporate sector are made available for outgoing students during their final semester for which professional training is imparted. Students are expected to have good academic records to ensure a definite placement.

Personalised Pre-Placement Training for all students in the following modules for students opting for placements

  • Weekly Aptitude Test
  • Weekly Subject Exam
  • Mock Interviews by Alumni
  • Mock Interviews by the Faculty mentor
  • Mock GD
  • CXO and Guest Networking

Higher study workshops with foreign universities & Career Options Workshop helps guiding students through the process of studying abroad, highlighting universities, courses, scholarships, and visa procedures. and help students make informed decisions about their academic and professional futures.

Students interested in startup will be facilitated with Bootcamps and Workshops and sessions on Business Planning, Pitching, Funding, and Scaling Ideas.

Curriculum Structure

Semester 1

Course Title
Environmental Studies & Life Sciences
Financial Accounting
Organizational Behaviour & Mgmt Principles
Economics for Managers
Marketing Management
duction & Operations Management

Semester 2

Course Title
Quantitative Techniques
Design Thinking & innovation Management
Human Resource Management
Financial Management
Indian Philosophy & Management
Constitutional Law, Cyber Law, IP Law and Professional Ethics

Semester 3

Course Title
Operations Research for Managers
Sustainability, ESG & Climate Business
Essentials & Innovative EDP
Social Internship
Sales and Distribution Management
Consumer Buying Behavior
Sales and Distribution Management
Cost Accounting
Indian Financial System and Market
Learning and Development
Managing Disruptive Technology in Talent Acquisition
Foreign Language (GERMAN)
Global Business Environment

Semester 4

Course Title
Taxation with AI
Business Law
Essentials & Innovative EDP
Business Research Methods
Digital and Social Media Marketing
Brand Management
Investment and Portfolio Management
Management Accounting
Competency Mapping and Performance Management
OCD – Organizational Change and Development
Cross Culture Management
Mergers and Acquisition

Semester 5


Course Title
Corporate Internship
Project Management
Strategic Management
Written Analysis & Communication
Choice of any one Elective
Integrated Marketing Communication
Retail Management
Derivatives and Risk Management
Derivatives and Risk Management
Industrial Relation and Legal Aspects
Compensation and Reward Management
EXIM Procedure and Documentation
Data Visualization with Python & Tableau

Semester 6

Course Title
Dissertation – Project Work
Information Security & Data Privacy
Power BI
Data Engineering & Generative AI
ML & AI
Term Paper

Semester 7 (B.B.A Hons)

Course Title
Supply Chain Management
Agentic AI
Capstone
Certification course in Prompt Engineering

Semester 8 (B.B.A Hons)


Course Title
Dissertation

PES Scholarships

Rewarding Excellence, Empowering Futures
Merit-based scholarships that recognize academic achievement and support your journey at PES University.

PES Loyalty Program

Celebrating Lifelong Connections
Exclusive benefits and privileges for the extended PES community, strengthening bonds that last beyond graduation.

Placements

PES B.Tech degree is one of the most widely recognized and respected academic achievements in the country. Our alumni can be found at industry-leading companies like Microsoft, Google, META, Amazon and Goldman Sachs.

Learn more

Placements

PES B.Tech degree is one of the most widely recognized and respected academic achievements in the country. Our alumni can be found at industry-leading companies like Microsoft, Google, META, Amazon and Goldman Sachs.

More

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See our events calendar

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Study at PES

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BSK III Stage,
Bangalore-560085


+91 80 26721983
+91 80 26722108


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080-10-297297
admissions@pes.edu

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